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Sound is a Music NFT marketplace that offers editions rather than 1/1s.Įach release features a Listening Party in which collectors listen to the full track, and then proceed to collect an NFT with the ability to leave a comment on the track.Ĭollectors are featured in an Audience tab – giving them a spotlight and the right to be featured for being early. Compared to SuperRare’s 1/1 art marketplace sitting in the eight-figure range, there’s plenty of room to run for Catalog and 1/1 Music NFTs. Catalog is starting to experience hockey stick growth, with monthly sales squarely in the six-figure range and the average sale price trending upwards. With no underlying platform fee, 100% of that sale goes back to the creator.īut these sales are just getting started. On a broad scale, the average Catalog sale is currently translating to roughly a million streams on Spotify. Just as important, this is entirely additive–selling Music NFT does not take away from your streaming earnings. This makes the case clear: independent artists can earn substantially more through Music NFTs than streaming. On average, top web3 artists have earned 7.5x more from selling Music NFTs than their estimated earnings from a year’s worth of Spotify streams. Spotify earnings calculated at $0.0037 per stream and ETH at $2,800. I wrote about Music NFTs in-depth in this post, summarized with a broad layout of the current landscape for those unaware. They are the bedrock of Creator DAOs and the first step towards music micro-economies. You don’t need to be a pop star to make a living – Music NFTs allow you to maximize your earnings potential with only a few dedicated fans. It is the direct monetization model to tap into an artist’s 100 true fans. While Music NFT sales can be largely dependent on the macro state of crypto, the benefits of a dedicated collector base of superfans holds true in any market condition. In contrast, Music NFTs are selling for thousands of dollars – posing a strong argument that building community in web3 is more advantageous than playing the numbers game on Spotify. There are platforms like Royal exploring Music NFTs with royalty rights, but for this article, we’ll strictly focus on Music NFTs as collectibles.Ĭollectibles offer the most direct and simple monetization mechanism given the lack of regulatory hurdles incurred when the artists own 100% of their rights.įor those unfamiliar, traditional streaming platforms like Spotify pay ~$3,700 per million streams. In a world largely dominated by streaming and touring, Music NFTs offer artists leverage by building a community of superfans eager to collect scarce digital representations of the work. They carry no inherent ownership rights and merely exist as an asset that can be bought and sold by a collector. Music NFTs are a new monetization model for artists.Īt its core, Music NFTs are simply digital collectibles. In this article, we’ll explore the rising trend in Music NFTs, and take a closer look at this new model for the next generation of independent artists. In the digital world, the sky’s the limit. In the traditional world, music collectibles represent north of a $5B market. In the same way that we collect vinyl, burn CDs or make playlists, Music NFTs offer a new medium to curate your taste with exposure to the underlying creative work and its creator. They give fans the opportunity to collect the songs they love, now with digital scarcity thanks to web3.Ĭollecting music is not new, but collecting music online is.
One that poses the biggest potential for mainstream adoption yet. Listen to podcast episode | iTunes | Spotify | YouTube | RSS Feed Thought Thursdayīankless Writers: Coopahtroopa, Operator in the Creator Economy & Lucas Campbell, Editor for Bankless.
#Monstercat whitelist catalog free
🙏 Sponsor: Polymarket-Bet on your Beliefs & Harness the Power of Free Markets Today, Lucas and Cooper give us a behind-the-scenes look into one of these untapped creator verticals and into the world of Music NFTs.
We’ve seen some of these platforms take off, like Mirror Protocol for writers, but much of this potential is still unrealized. There are creators all over the world: Writers, musicians, videographers, designers, artists, etc.Īll of them stand to benefit from digital ownership and NFTs. In its current evolution, that’s what NFTs stand for: A direct line between creator and fan, leading to a stronger relationship between value created and value captured.īut we’ve only seen NFTs explode in the art world. In 2021, it felt like the world became saturated with art NFTs.Ĭreators realized they could connect directly to their most avid fans instead of relying on intermediaries that extracted massive amounts of value from their hard work. Trade tokens, transfer across chains, and display NFTs.